Know your audience: Is your ideal audience "new clients"? If so, make sure to post content that is relevant to what your clients would like to know about you, so that you can build trust and get them to book services with you. Insights are important to know what to post, when to post and why. Follow the insights video to check your analytics and what your current followers are doing, if you already have a business instagram.

If you are starting fresh with no Instagram, make sure to change your account to a Creator or Business account, so that you have the analytics option. In the middle and at the end of this challenge, check your Insights as you go so that you can check how your audience is reacting to your content!

Write down how many followers you started with, and how many you have at the end. Post every day and be consistent.

You will have gained new followers, and learnt what content they like and when... That's so exciting! Xxx

Fill in this page of your workbook, so that you can plan content for your type of clients/audience:

If you already have an Instagram Account for your business, or Influencing, you can learn how to check your Follower insights in this video below:

(maximise your video screen for best viewing)

Here is a Grid Planner if you would like consistency. We have also uploaded an example based on our Salon Instagram Grid Plan.

You can find more examples using the Preview App!

Just use Instagram Stories to write your own text over the grid planner template: